They say, if you are not up to date, you will be outdated. I think Facebook is aware of this statement and that’s why they have introduced this inspirational redesign (FB5). One may ask, what is Facebook's inspirational redesign?
This is a new design on Facebook that seeks to modify some existing features of Facebook that is having some loose ends. In the inspirational redesign of Facebook, the platform is moving from being a “town hall”, to being a “living room”. This means that chats and interactions will be among friends and families and not just broadcast. This is in response to the need for privacy as pointed out by its users over the last few years. Also, security is being reinforced to protect people's accounts from being hacked and from being stalked.
The impact of Facebook's inspirational redesign on businesses
The modification so far has been good although there are some reservations to the topic of “privacy”, but what good will this modification bring to businesses and business owners? This is the question on the lips of everyone who has their business on Facebook. Well, the redesign is good news to business owners because it has just made listing and marketing on Facebook a lot easy. Facebook declared 2018-2019 a commercial year which means it is concentrating on business and marketing of products and services on the platform. With the inspirational redesign, businesses can market directly to a specific audience instead of just going public. This is because every business that comes online has a particular audience it wishes to reach. With the new “living room” policy, Facebook will advertise your product or service to your targeted audience and leaving no room for you to be stalked. Also, the redesign has allowed payments to be made through Facebook whenever a business transaction takes place between users and also has allowed shipping to any destination at the buyer’s expense. The new payment system will take care of cash transactions and has made Facebook a worthy competitor of Shopify and other eCommerce platforms.
The Facebook inspirational redesign has adopted the Interpol encryption of messages on the platform. This is to secure individual and group chats from going public. The benefit of this innovation to businesses and business owners on Facebook is that it ensures the privacy of your communication with your customers so as to protect you against other competitors who may be stalking your account in order to take your customer from you.
Austin Stanfel started his first full-fledged company when he was just 16 years of age curating and creating intellectual property based products such as the Original Wholesale Buyers Directory which sold more than 21,000 units worldwide – one of the highest volume IP products sold on Ebay of its time from 1996 to 2001. The El Dorado Hills, CA based company also practiced what they preached in following the systems and tapping into the resources contained in the company’s very own creation by purchase truckload lots from wholesale and surplus liquidators which would then be resold as individual units for up to a 300% profit margin.
Austin Stanfel has founded several successful startups increasing sales in businesses as much as 800% generating more than $20,0000,000 using the same techniques that he teaches in his courses. He is the current CMO at Creative Recreational Systems, Inc. – A Commercial Recreation Equipment Importer and CEO of Stanfel Media – A Digital Agency.
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